The Hook Key Art
Challenge
The Hook needed refreshed key artwork that reimagined its campaign with a bold new hero image.
What We Made
We collaborated with contortionist Emerald Gordon Wulf to create a custom pose that formed the silhouette of the iconic hook.
Results
The final photography became the centerpiece of The Hook's refreshed campaign artwork, giving the production a distinctive new visual for marketing and advertising.
Credits
Photographer: Gaby Duong · PA: Jackie Sobon · MUA: Letty Lopez



